UX Research & Strategy
I build the base for experience improvements through user interviews, usability testing, focus groups, and online surveys to design with data in mind.
iOS & Android App Design
I offer native app design services for iOS and Android, including user interface and user flow design, wireframing and prototyping, and developer collaboration.
Responsive Web Design
I craft seamless websites for brands to get the refresh that they deserve. Regardless of screen size, the experience is always optimised with my touch.
AR/VR Design
I help organisations pioneer their step into the future with immersive experience design through augmented & virtual reality. The future is now.
I believe that everyone should have access to guidance and support as they navigate their careers, which is why I'm offering a mentorship program that is completely free to reduce barrier to entry.
I will offer personalised support and guidance based on your unique goals and needs. Whether you're looking to improve your portfolio, learn new skills, or simply want to chat about the industry, I am here to help.
“Having being in Accounts Management for 4 years, Alexa not only helped me transition into UX seamlessly, but also got me my first design job.”
Li Shan Teo
UX/UI Designer, Singlife
As a lead product designer with 9+ years of experience and a background in psychology, I bring a unique perspective to my work. I'm able to understand and anticipate user needs and behaviours, creating designs that not only look good, but also feel natural and intuitive to use.
… and that's exactly what the people I work with thought so too. So began my journey:
I also believe deeply in balance between work and play. The more you unwind, the more creative your work gets.
When I'm in play mode, you can easily find me hooked on my XM4s, laughing at ridiculous TikToks, chilling with the latest Scam Goddess podcast, or straight-up playing Genshin for hours.